Enhancing the vitality of people through sport, fitness and physical activity

Running a small business is not for the faint of heart. Creating a successful small business that can stand the test of time takes a special team of people whose commitment to the success of the organization and the community it serves is evident in everything they do – from making an extra effort for a client to replacing a co-worker who is sick and even participating in activities outside the store to strengthen the entire community. These features, shared by the entire team at Aerobics First, have helped the racing, ski, and apparel store grow for more than 30 years while serving loyal customers from its facility on Quinpool Road.

In 2011, Luke MacDonald of Aerobics First was awarded the Ubuntu Award by Belega International. In keeping with the spirit of the Ubuntu Award, the Aerobics First Vital People Fund was created to recognize and celebrate excellence in Nova Scotia for people who show a sense of Ubuntu – that is, demonstrate humanity and community – and through their presence, have made a vital impact on their community

It’s the vitality that drives Aerobics First as it helps others create and maintain an active, healthy, and fulfilling lifestyle. The Aerobics First Vital People award recognizes individuals who are also committed to strengthening the vitality and health of others through sport, wellness, physical activity, and lifestyle change. Candidates demonstrate leadership and work diligently to help improve the quality of life for others.

Eligibility criteria

To be eligible for this award, applicants must be residents of Nova Scotia. The candidate’s work must focus on the preventive part of the health continuum – for example, fitness, healthy eating, etc., and their work must have a lasting positive effect on the lives of people in their local community or beyond.

Award frequency

An award will be awarded each year. The Fund Committee reserves the right to award prizes on a more or less frequent basis.